PrestaShop Connect Rome

VA

Vanina Acqualagna

PayPal

Large Enterprise Account Executive

Description

With over twenty years of experience in Marketing, CRM & Business Development and a degree cum laude in Economics, Vanina Acqualagna builds her professional career in several companies, mainly multinationals (SaraLee BA, Western Union e PayPal) where she holds different roles (Marketing Manager, South Europe CRM Manager, Head of Consumer Development, Account Executive). She joins PayPal in 2015 to deal with Consumer Development in Financial Innovation area, managing financial products in the Italian market, like Prepaid Card, P2P and PayPal Carica. In 2021 she moved to Sales Team, as Account Executive for Large Enterprise, with a special focus on Public Administration with the aim of increasing occasion of using PayPal in daily’s life payments.

This speaker will talk about

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Sep 14, 2023
10:15 AM - 10:45 AM
Auditorium

Ecommerce Evolution: Unveiling the 4 Pillars of Today and Tomorrow's Commerce

Vanina Acqualagna (PayPal, Large Enterprise Account Executive)Marianna Chillau (Marlene Live & Transactionale, CEO & Co-Founder)Giuseppe Filosa (Mail Boxes Etc. Italia, Country Manager Italy)Gianluca Maruzzella (indigo.ai, Co-founder & CEO)Marta Vannelli (Marketing Espresso, Strategy Director)
Description
Round table Join us for an insightful roundtable discussion where industry experts converge to explore the dynamic landscape of ecommerce. This engaging session will shed light on the current state of ecommerce and the new rules of the game, revolving around four key pillars that shape its future: Logistics : Enhancing the backbone of ecommerce through seamless and efficient delivery solutions. Social : Harnessing the power of social media to drive engagement, brand loyalty, and sales. Artificial Intelligence : Leveraging AI's transformative capabilities to personalize customer experiences and optimize operations. Payment : Unraveling the trends and innovations in secure and convenient online payment methods. Stay ahead in the ever-changing world of online commerce and get actionable takeaways for navigating the evolving landscape of ecommerce successfully.
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