PrestaShop Connect Warsaw


AGENDA

Result: 15 sessions
15 sessions
Sep 7, 2023
9:30 AM - 9:45 AM
Auditorium

PrestaShop: Embracing a New Era through Rebranding

Mateusz Osiecki (PrestaShop, Head of CEE)
Description
Keynote Embark on an exhilarating ecommerce journey with PrestaShop and our captivating new chapter, marked by a powerful rebranding! Step into a world of boundless opportunities and entrepreneurial freedom, where innovation, passion, and inspiration converge to redefine the very essence of commerce. Join us on this transformative journey as PrestaShop embodies a fresh spirit of independence, guiding entrepreneurs through a world brimming with untapped possibilities. Be part of a community that embraces innovation, celebrates infinite possibilities of open source, and opens doors to unparalleled growth and success. Are you ready to unleash the full potential of your ecommerce venture? Let PrestaShop be your trusted partner as you navigate the dynamic world of online business with renewed inspiration and confidence. The future of commerce awaits – are you in?
Sep 7, 2023
9:45 AM - 10:15 AM
Auditorium

Maximizing E-commerce Success Through Strategic Marketplaces

Mirek Drab (Empik S.A., Dyrektor Marketplace)Paweł Pilarczyk (ITBiznes, Technology journalist & editor-in-chief)Dagmara Rogowska (Wszystko.pl, Marketing Manager)
Description
Roundtable In the ever-evolving world of e-commerce, marketplaces are quietly revolutionizing the landscape. Join our panel of industry experts as they delve into the uncharted territories of offbeat sectors within the e-commerce sphere. This insightful session will shine a light on the advantages and untapped potential of venturing beyond the traditional paths. By exploring lesser-known marketplaces, businesses can unlock new opportunities, reach distinct customer segments, and foster innovation in unique ways. Don't miss this opportunity to gain valuable insights into the hidden gems and unexplored avenues that lie within these unconventional sectors, offering fresh perspectives and promising growth prospects for the entire e-commerce ecosystem.
Sep 7, 2023
10:45 AM - 11:15 AM
Auditorium

Empowering E-Commerce with PrestaShop 8

Krystian Podemski (PrestaShop, Tech Evangelist)
Description
Workshop Join us for an in-depth look at PrestaShop 8 with a focus on our enhanced features that will boost your performance. Because product catalog management is one of the biggest pain points for merchants, discover how PrestaShop 8 help streamline product management and refine pricing strategies, whether you are a newcomer or a seasoned user. From customizable password policies for a better protection, and WebP image integration for enhanced loading speeds, to upgraded multistore functionalities and new features for developers, don’t miss this opportunity to learn how PrestaShop 8 can support your e-commerce journey!
Sep 7, 2023
11:15 AM - 11:45 AM
Auditorium

PrestaShop Checkout: Empowering Global E-Commerce with Efficient Cross-Border Payments

Marcin Glogowski (PayPal, Country Manager CEE)Mateusz Osiecki (PrestaShop, Head of CEE)
Description
Pitch In this session, let's explore the game-changing PrestaShop Checkout, dedicated to simplifying online shopping for your customers. Learn how to seize the huge potential of global markets by accepting payments from customers worldwide, creating a seamless and localized checkout experience that enhances conversion rates. Discover the flexibility to cater to diverse payment preferences, from credit cards to popular local methods, empowering customers to choose their preferred way to pay. With support for multiple currencies and access to over 190 countries, find out how you can transcend borders and unlock untapped markets. Gain insights into an all-in-one solution, featuring customizable checkout options, frictionless payment processes, express checkout for swift transactions, and flexible installment payment plans. Don't miss this opportunity to optimize your cross-border payment strategy and seize global e-commerce success!
Sep 7, 2023
12:00 PM - 12:30 PM
Auditorium

Hosting: Building a Secure Foundation for E-Commerce Success

Artur Pajkert (cyber_Folks S.A., Chief Marketing Officer)
Description
Conference Discover the crucial role of hosting in building a robust and secure e-commerce website as we welcome Artur Pajkert, CMO of a prominent hosting company with extensive experience in marketing and hosting. In this sessions, you will gain valuable insights into the importance of a reliable hosting infrastructure for ensuring data security, optimizing website performance, and creating a seamless online shopping experience. Artur's expertise will also provide you with valuable knowledge on choosing the right hosting solutions to support a successful e-commerce venture. Learn from an industry expert and pave the way for a secure and thriving e-commerce presence.
Sep 7, 2023
12:30 PM - 1:00 PM
Auditorium

TikTok for Business: Amplify Your E-Commerce Potential

Sebastian Szmigielski (TikTok, Brand Partner Lead)
Description
Keynote Join the e-commerce revolution with TikTok for Business! In this inspiring Fireside Chat, discover how TikTok's innovative social commerce solution meets merchants' evolving needs. Learn how to seamlessly integrate your Prestashop store for automatic catalog sync, dynamic ad formats, and advanced pixel installation. Harness TikTok's massive user base to reach new audiences, effortlessly promote products, and boost sales. Embrace the future of commerce with TikTok and elevate your e-commerce success!
Sep 7, 2023
2:00 PM - 2:15 PM
Auditorium

B2B E-commerce: Generation Z Buyers Disrupting the Rules

Mateusz Osiecki (PrestaShop, Head of CEE)
Description
Keynote Join us in this insightful session as we unravel the seismic impact of Generation Z buyers on the B2B e-commerce sphere. Born into a world of digital connectivity, these young consumers have rewritten the rules, disrupting traditional B2B practices. Learn how their unique preferences and tech-savvy mindset have reshaped the landscape and accelerated the need for businesses to adapt swiftly. In this dynamic discussion, we will explore the key trends that define Generation Z's buying behavior, uncovering the strategies that resonate with this audience and drive success in B2B e-commerce. Drawing inspiration from the B2C realm, we will unveil powerful best practices that can be seamlessly applied to B2B transactions, paving the way for enhanced customer experiences and increased sales. Stay one step ahead in the rapidly evolving e-commerce ecosystem by understanding the vital implications of catering to Generation Z buyers. This session is a must-attend for industry professionals seeking to leverage the potential of this influential generation and thrive in the fiercely competitive world of B2B e-commerce in Poland and beyond.
Sep 7, 2023
2:15 PM - 3:00 PM
Auditorium

Unlocking the Synergy: B2B E-commerce and the Power of B2C Best Practices

Szymon Kołodziejczyk (VACO Retail Sp. z o o, eCommerce Coordinator & IT Developer)Paweł Pilarczyk (ITBiznes, Technology journalist & editor-in-chief)Marcin Piwowarczyk (Ergonode, CEO)Joanna Plona (BaseLinker, Global Head of CX)
Description
Round table In this session, you will discover the latest trends and challenges shaping the B2B e-commerce landscape, and witness how businesses are proactively adapting to the digital era with customer-centric strategies to maintain their competitive strength. Explore cutting-edge technologies that empower companies to streamline product information and deliver captivating experiences to their buyers. Uncover the game-changing potential of integration within the subscription model, where platforms bring together all key integrations that optimize operations and enhance overall efficiency in the realm of B2B e-commerce. Gain valuable insights from successful merchants who have seamlessly implemented B2C-inspired practices in their B2B e-commerce strategies. Learn from their real-world experiences and understand their approaches to transformation that are behind their inpiring results. Join us for this eye-opening session that bridges the gap between B2B and B2C, unveiling the best practices and inspirations that will redefine the future of e-commerce.
Sep 7, 2023
3:15 PM - 3:45 PM
Auditorium

Contactless Commerce: The Biometric Revolution in E-commerce

Radosław Dobrołęcki (PayEye, Chief Commercial Officer)
Description
Workshop Join Radosław Dobrołęcki, a seasoned leader with a proven track record in driving growth in the digital space, as he explores the transformative power of biometric innovation in e-commerce. Discover how cutting-edge technologies are setting new standards of speed and security, revolutionizing the way financial customers interact and conduct transactions online. This session will delve into the future of contactless commerce, highlighting the potential for enhanced user verification and payment acceptance through biometric solutions, paving the way for a more seamless and secure e-commerce experience.
Sep 7, 2023
3:45 PM - 4:00 PM
Auditorium

PrestaShop Experts Program: Empowering Agencies and Merchants Together

Artur Stempień (PrestaShop, Expert Solution Engineer)
Description
Pitch Discover the game-changing PrestaShop Experts Program, our win-win initiative dedidacted to the agency and freelance community, prioritizing recognition for their invaluable contributions to PrestaShop's growth and global impact. The program was designed to create a competitive environment that rewards dedicated efforts, while its certified entry requirements ensure a high standard of expertise, guaranteeing an exceptional experience for merchants throughout their e-commerce journey. Join us to unlock benefits, embrace recognition, and empower your success in the world of e-commerce with this game-changing opportunity!
Sep 7, 2023
4:15 PM - 4:45 PM
Auditorium

The One Stop Shop by PrestaShop and MBE: Unleashing the Future of Commerce

Emil Mikina (MBE Poland, Country Manager)
Description
Keynote Welcome to the future of commerce with PrestaShop and MBE. Don't miss this exciting opportunity to witness the game-changing collaboration between PrestaShop and Mail Boxes Etc. Being two industry giants joining forces, we will unveil ""The One Stop Shop"" experience, revolutionizing e-commerce for merchants and agencies alike. Learn how this collaboration offers the ecommerce ecosystem tailor-made solutions, expert support, and a seamless journey from inception to growth. Prepare to be inspired as we will present our vision for the future of commerce, where businesses thrive and achieve their goals.
Sep 7, 2023
4:45 PM - 5:15 PM
Auditorium

Boosting e-commerce success with dynamic pricing automation

Mateusz Wróbel (Liveprice, Head of Sales)
Description
Workshop Embark on a journey into the world of Marketing Automation, where e-commerce businesses are revolutionizing customer experiences. You will learn how this transformative approach enables merchants to deliver highly personalized interactions, significantly boosting sales and fostering long-term customer relationships. Don't miss this opportunity to harness the full potential of Marketing Automation !
Sep 7, 2023
5:30 PM - 7:00 PM
Auditorium

Cocktail